{"id":3427,"slug":"bmw","name":"BMW","type":"organization","created_at":"2026-08-08T23:11:41.102876+00:00","hidden":0,"aliases":[],"episodes":[{"id":"3e4249c5-1e53-4290-8bcb-2eed959e77e7","slug":"s14e05-the-software-defined-cost-of-doing-business","subject":"s14e05 - The Software-Defined Cost of Doing Business","title":"The Software-Defined Cost of Doing Business","publish_date":"2023-01-09T17:48:40.749809+00:00","year":2023,"month":1,"season":14,"episode":5,"episode_label":"s14e05","canonical_url":"https://newsletter.danhon.com/archive/s14e05-the-software-defined-cost-of-doing-business/","is_premium":0,"word_count":1540,"context":" … To Drive, from the\nSony/Honda Afeela\nto the updated colour version of\n<mark>BMW</mark>'s i Vision Dee\n, and the resurfacing of Swedish car magazine Vi Bilägare's … ","reading_minutes":8},{"id":"f9caa3d4-5c36-4553-85e4-48a8603e350f","slug":"s09e27-absurdity-net-native-journalism-promising","subject":"s09e27: Absurdity, net-native journalism, Promising No Solutions, Talking and Snow Crashing, chapter 16","title":"Absurdity, net-native journalism, Promising No Solutions, Talking and Snow Crashing, chapter 16","publish_date":"2021-05-11T21:22:42.635986+00:00","year":2021,"month":5,"season":9,"episode":27,"episode_label":"s09e27","canonical_url":"https://newsletter.danhon.com/archive/s09e27-absurdity-net-native-journalism-promising/","is_premium":0,"word_count":2778,"context":" … Instead, a younger guy who looks like a student gets out of a <mark>BMW</mark> and runs a geiger counter toward Raven after calibrating it against the ground and … ","reading_minutes":14},{"id":"fece2383-38bd-4d4b-b00e-0bf619688dfe","slug":"s07e25-little-things-snow-crashing-ch-14-part-1","subject":"s07e25: Little things; Snow Crashing Ch 14 part 1","title":"Little things; Snow Crashing Ch 14 part 1","publish_date":"2019-12-09T20:48:36.192000+00:00","year":2019,"month":12,"season":7,"episode":25,"episode_label":"s07e25","canonical_url":"https://newsletter.danhon.com/archive/s07e25-little-things-snow-crashing-ch-14-part-1/","is_premium":0,"word_count":3185,"context":" … Second, I guess <mark>BMW</mark> did it for short-film content if you’re old enough (DID YOU HEAR? I’M FORTY NOW) when they gave a bunch of … ","reading_minutes":16},{"id":"d119325e-1e08-43ab-bb98-05c0db74311b","slug":"episode-one-hundred-and-ninety-eight-what-apple-is","subject":"Episode One Hundred And Ninety Eight: What Apple Is","title":"What Apple Is","publish_date":"2015-02-26T00:00:00+00:00","year":2015,"month":2,"season":null,"episode":198,"episode_label":"episode 198","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-ninety-eight-what-apple-is/","is_premium":0,"word_count":1605,"context":" … if Apple *were* going to make a car, would we see them come in at the <mark>BMW</mark> 1, 3, 5 or 7 series price range (or even Tesla … ","reading_minutes":8},{"id":"35ff86ce-b652-47e7-a196-6198d609745d","slug":"episode-one-hundred-and-twenty-five-transparency","subject":"Episode One Hundred and Twenty Five: Transparency Through Bot; Mundane Fictional Spytech; The Horizontal Arcology","title":"Transparency Through Bot; Mundane Fictional Spytech; The Horizontal Arcology","publish_date":"2014-07-21T00:00:00+00:00","year":2014,"month":7,"season":null,"episode":125,"episode_label":"episode 125","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-twenty-five-transparency/","is_premium":0,"word_count":1734,"context":" … door knock!) as well as MovieOS in the form of the touchscreens and <mark>BMW</mark> holographic display and those large flat panels that are on those cool arms inside … ","reading_minutes":9},{"id":"92208af1-e916-4117-a027-dace200fc958","slug":"episode-thirteen-the-auto-show-learning-to-code","subject":"Episode Thirteen: The Auto Show, Learning to Code and Niggling Thoughts","title":"The Auto Show, Learning to Code and Niggling Thoughts","publish_date":"2014-02-10T00:00:00+00:00","year":2014,"month":2,"season":null,"episode":13,"episode_label":"episode 13","canonical_url":"https://newsletter.danhon.com/archive/episode-thirteen-the-auto-show-learning-to-code/","is_premium":0,"word_count":1594,"context":" … Do you see what I mean about the industry needing some capital D disruption?\n\n- The OS of the car appeared to be <mark>BMW</mark> iDrive 4.2, which is … ","reading_minutes":8},{"id":"54112b88-8300-4fc5-881e-4b6bdfda7aeb","slug":"episode-twelve-attention-star-trek-and-cars","subject":"Episode Twelve: Attention, Star Trek and Cars","title":"Attention, Star Trek and Cars","publish_date":"2014-02-08T00:00:00+00:00","year":2014,"month":2,"season":null,"episode":12,"episode_label":"episode 12","canonical_url":"https://newsletter.danhon.com/archive/episode-twelve-attention-star-trek-and-cars/","is_premium":0,"word_count":1981,"context":" … The most striking example of this was when we got to have a go in a <mark>BMW</mark> i3 (and by \"have a go\" I mean \"be driven in … ","reading_minutes":10}]}