{"id":1474,"slug":"ikea","name":"IKEA","type":"organization","created_at":"2026-08-08T04:42:07.220023+00:00","hidden":0,"aliases":[],"episodes":[{"id":"0a130e93-d121-46ba-8229-8f223922d0cb","slug":"s11e29-a-short-conversation-about-nato","subject":"s11e29: A Short Conversation About NATO","title":"A Short Conversation About NATO","publish_date":"2022-04-08T20:48:40.850395+00:00","year":2022,"month":4,"season":11,"episode":29,"episode_label":"s11e29","canonical_url":"https://newsletter.danhon.com/archive/s11e29-a-short-conversation-about-nato/","is_premium":0,"word_count":1757,"context":" … a cheap and easy to produce home fusion reactor in the style of <mark>IKEA</mark> assembly instructions”\n\nThere's nothing conceptually different here, I think, than when a bunch … ","reading_minutes":9},{"id":"8c7cf6b5-42ea-4798-a8d7-285f207202d8","slug":"s09e33-strategy-ux-numerasse-very-specific-3d","subject":"s09e33: Strategy UX; Numérasse, Very Specific 3D Game Engine Aesthetics, Humming","title":"Strategy UX; Numérasse, Very Specific 3D Game Engine Aesthetics, Humming","publish_date":"2021-06-04T18:36:26.519000+00:00","year":2021,"month":6,"season":9,"episode":33,"episode_label":"s09e33","canonical_url":"https://newsletter.danhon.com/archive/s09e33-strategy-ux-numerasse-very-specific-3d/","is_premium":0,"word_count":2859,"context":" … 1.1.5 <mark>IKEA</mark>!\n\nOh, another quick games thing:\n<mark>Ikea</mark> Art Directing the Real World\nis a session at GDC this year, which is\ntechnically\nfor people working … ","reading_minutes":14},{"id":"1c7e93e0-d588-494f-9d1f-05d188079278","slug":"s09e01-no-such-thing-as-a-blank-slate","subject":"s09e01: No Such Thing As A Blank Slate","title":"No Such Thing As A Blank Slate","publish_date":"2021-01-18T21:25:08.646000+00:00","year":2021,"month":1,"season":9,"episode":1,"episode_label":"s09e01","canonical_url":"https://newsletter.danhon.com/archive/s09e01-no-such-thing-as-a-blank-slate/","is_premium":0,"word_count":1902,"context":" … Thinking\n, from n+1 magazine.\nLook, videogames are just part of culture now.\n<mark>IKEA</mark> said so\n.\nI’m sharing this with you on the understanding that you don … ","reading_minutes":10},{"id":"e307b2d4-bd75-4e39-83e0-bce50ec2c86f","slug":"s08e09-titles-am-i-right","subject":"s08e09: Titles, am I right?","title":"Titles, am I right?","publish_date":"2020-05-10T05:44:32.580000+00:00","year":2020,"month":5,"season":8,"episode":9,"episode_label":"s08e09","canonical_url":"https://newsletter.danhon.com/archive/s08e09-titles-am-i-right/","is_premium":0,"word_count":1447,"context":" … look at all of my expense receipts, screenshots of websites, gifs, photos of <mark>IKEA</mark> product labels so we can find them in the pickup aisle and approximately three … ","reading_minutes":7},{"id":"d65fa2ba-66e4-435f-ad21-2902bf6c16eb","slug":"s3e20-small-moves-ellie","subject":"s3e20: SMALL MOVES, ELLIE","title":"SMALL MOVES, ELLIE","publish_date":"2016-05-06T00:00:00+00:00","year":2016,"month":5,"season":3,"episode":20,"episode_label":"s03e20","canonical_url":"https://newsletter.danhon.com/archive/s3e20-small-moves-ellie/","is_premium":0,"word_count":1658,"context":" … Look, here's a thing <mark>IKEA</mark> could do:\n\n\n\n- email you your receipt (because you signed up for <mark>IKEA</mark> FAMILY, right?)\n\n- if you didn't sign up, do simple … ","reading_minutes":8},{"id":"06aa7c08-d595-4631-b02a-cca3a89fa5de","slug":"episode-one-hundred-and-forty-seven-im-a-barista","subject":"Episode One Hundred and Forty Seven: I'm a Barista; More \"Valley\"; More Uber; They Create Jobs, Don't They?; Dumb Telcos","title":"I'm a Barista; More \"Valley\"; More Uber; They Create Jobs, Don't They?; Dumb Telcos","publish_date":"2014-08-21T00:00:00+00:00","year":2014,"month":8,"season":null,"episode":147,"episode_label":"episode 147","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-forty-seven-im-a-barista/","is_premium":0,"word_count":4245,"context":" … Perhaps - to give them the benefit of the doubt - Uber sees themselves as the Coca-Cola, or in a more up-to-date way, the <mark>IKEA</mark>, of transport … ","reading_minutes":21},{"id":"5e30127b-feff-447a-a2b8-9d9e6022c24e","slug":"episode-one-hundred-and-forty-two-sketchy-dont","subject":"Episode One Hundred and Forty Two: Sketchy; Don't Call It Sharing; Walking Sensors, Contd.; 2014 (3)","title":"Sketchy; Don't Call It Sharing; Walking Sensors, Contd.; 2014 (3)","publish_date":"2014-08-14T00:00:00+00:00","year":2014,"month":8,"season":null,"episode":142,"episode_label":"episode 142","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-forty-two-sketchy-dont/","is_premium":0,"word_count":1450,"context":" … A woman has won the Fields Medal for the first time, and <mark>IKEA</mark> is updating its minimum wage in the USA by using a tool built by MIT … ","reading_minutes":7},{"id":"c2968c5a-d2a5-4e46-87ba-6316b44aeb10","slug":"episode-one-hundred-and-one-dangerous-not-trying","subject":"Episode One Hundred and One: Dangerous; Not Trying Is A Signal (2); What's Mine; Laundry","title":"Dangerous; Not Trying Is A Signal (2); What's Mine; Laundry","publish_date":"2014-06-13T00:00:00+00:00","year":2014,"month":6,"season":null,"episode":101,"episode_label":"episode 101","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-one-dangerous-not-trying/","is_premium":0,"word_count":2243,"context":" … you've got a comfortable, well-lit communal space that's designed with lots of *space* in the aisles for you to have room for the inevitable <mark>IKEA</mark> … ","reading_minutes":11},{"id":"4f313501-b0ca-463f-ae9d-b63af30aeedf","slug":"episode-twenty-one-net-native-storytelling","subject":"Episode Twenty One: Net-Native Storytelling, Selling The Future, Always On","title":"Net-Native Storytelling, Selling The Future, Always On","publish_date":"2014-02-20T00:00:00+00:00","year":2014,"month":2,"season":null,"episode":21,"episode_label":"episode 21","canonical_url":"https://newsletter.danhon.com/archive/episode-twenty-one-net-native-storytelling/","is_premium":0,"word_count":1845,"context":" … He was, we should remember, the guy who anthropomorphised an <mark>IKEA</mark> lamp to us[4]. In short, Jonze knows how to sell.\n\nSo here's the thing: advertising … ","reading_minutes":9}]}