{"id":69,"slug":"six-to-start","name":"Six to Start","type":"organization","created_at":"2026-08-08T04:34:39.534553+00:00","hidden":0,"aliases":[],"episodes":[{"id":"54ce29fc-a7e0-45bb-a254-d5590e76f1f8","slug":"s11e28-youd-change-your-credit-card-for-this","subject":"s11e28: You'd change your credit card for this","title":"You'd change your credit card for this","publish_date":"2022-04-07T18:39:00.783952+00:00","year":2022,"month":4,"season":11,"episode":28,"episode_label":"s11e28","canonical_url":"https://newsletter.danhon.com/archive/s11e28-youd-change-your-credit-card-for-this/","is_premium":0,"word_count":777,"context":" … How are you?\n\nBest,\n\nDan\n\nAnna Rafferty\n, who I first met when she was at Penguin Books and greenlit We Tell Stories (\n<mark>Six to Start</mark>\n,\nMOMA\n)\n↩︎\n\nU.S … ","reading_minutes":4},{"id":"d3c76051-e1c1-4560-823d-dffbda246749","slug":"s08e16-whats-the-egot-for-technology-and-arts","subject":"s08e16: What's the EGOT for Technology and Arts?","title":"What's the EGOT for Technology and Arts?","publish_date":"2020-07-01T22:30:21.788000+00:00","year":2020,"month":7,"season":8,"episode":16,"episode_label":"s08e16","canonical_url":"https://newsletter.danhon.com/archive/s08e16-whats-the-egot-for-technology-and-arts/","is_premium":0,"word_count":2680,"context":" … Yes, there are brilliant people emerging, like\nMeg Jayanth\n(who interned with us at <mark>Six to Start</mark>!), like\nLeigh Alexander\n(of whom I am\nvery jealous in terms … ","reading_minutes":13},{"id":"97ded4ab-6683-4f90-ab3e-45a331675180","slug":"s08e15-the-location-based-pokemon-game-company","subject":"s08e15: The Location-based Pokemon Game Company","title":"The Location-based Pokemon Game Company","publish_date":"2020-06-30T21:27:49.407000+00:00","year":2020,"month":6,"season":8,"episode":15,"episode_label":"s08e15","canonical_url":"https://newsletter.danhon.com/archive/s08e15-the-location-based-pokemon-game-company/","is_premium":0,"word_count":3603,"context":" … Soon after, I’d join Mind Candy with my brother, where we worked on the Perplex City alternate reality game\nLater on, Adrian and I would found <mark>Six</mark> … ","reading_minutes":18},{"id":"859794c0-fedb-488f-b748-9ccdd3892880","slug":"s07e12-scaling-bureaucracy","subject":"s07e12: Scaling Bureaucracy","title":"Scaling Bureaucracy","publish_date":"2019-10-10T00:17:49.990000+00:00","year":2019,"month":10,"season":7,"episode":12,"episode_label":"s07e12","canonical_url":"https://newsletter.danhon.com/archive/s07e12-scaling-bureaucracy/","is_premium":0,"word_count":4048,"context":" … Laura and Jey are both game designers, whereas I used to work at a couple of game design startup companies (I don’t think you can call <mark>Six</mark> … ","reading_minutes":20},{"id":"045096fd-9735-487f-90ce-bbb50f5939b2","slug":"s2e32-gut-sixteen-theses","subject":"s2e32: GUT; Sixteen Theses","title":"GUT; Sixteen Theses","publish_date":"2015-12-23T00:00:00+00:00","year":2015,"month":12,"season":2,"episode":32,"episode_label":"s02e32","canonical_url":"https://newsletter.danhon.com/archive/s2e32-gut-sixteen-theses/","is_premium":0,"word_count":2807,"context":" … Wikipedia, the free encyclopedia\n\n[10]\nPerplex City - Wikipedia, the free encyclopedia\n\n[11]\n<mark>Six to Start</mark>\n\n[12]\nPirate Bay user | Flickr - Photo Sharing!\n\n[13]\nGoogle Can Buy Nest, But … ","reading_minutes":14},{"id":"11e8a8b0-7c88-414d-a4d6-72fdaf8d099c","slug":"episode-one-hundred-and-eighty-seven-snow","subject":"Episode One Hundred and Eighty Seven: Snow Crashing (10); How The Web Works Now","title":"Snow Crashing (10); How The Web Works Now","publish_date":"2014-12-11T00:00:00+00:00","year":2014,"month":12,"season":null,"episode":187,"episode_label":"episode 187","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-eighty-seven-snow/","is_premium":0,"word_count":3715,"context":" … in my <mark>Six to Start</mark> days, I'd had meeting with MEC at their Paris Garden office in London. I filed that away.\n\n\n\n5 days later, I got … ","reading_minutes":19},{"id":"89866d5d-3357-4170-8175-0f7fe6690898","slug":"episode-one-hundred-and-seventy-eight-whos-afraid","subject":"Episode One Hundred and Seventy Eight: Who's Afraid Of Infrastructure; White Hats; Utopias; Chinese Room Mobs","title":"Who's Afraid Of Infrastructure; White Hats; Utopias; Chinese Room Mobs","publish_date":"2014-10-20T00:00:00+00:00","year":2014,"month":10,"season":null,"episode":178,"episode_label":"episode 178","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-seventy-eight-whos-afraid/","is_premium":0,"word_count":2091,"context":" … At <mark>Six to Start</mark> when we were building stuff for big broadcasters like the BBC and Channel 4, we learned about the Time To Cock rule - the (minimal … ","reading_minutes":10},{"id":"00eb8140-8998-43d2-b7d5-c280cc30819e","slug":"episode-one-hundred-and-sixty-five-they-dont-owe","subject":"Episode One Hundred and Sixty Five: They Don't Owe You Anything; Awkwardly Specialised","title":"They Don't Owe You Anything; Awkwardly Specialised","publish_date":"2014-09-19T00:00:00+00:00","year":2014,"month":9,"season":null,"episode":165,"episode_label":"episode 165","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-sixty-five-they-dont-owe/","is_premium":0,"word_count":1641,"context":" … The realisation for me was back in the <mark>Six to Start</mark> days when we were working with Channel 4 to produce the online, interactive component for the show … ","reading_minutes":8},{"id":"cc0c5f3e-b7dd-4cb2-a6b8-27bbc4bdf92e","slug":"episode-one-hundred-and-five-this-incredible","subject":"Episode One Hundred and Five: This Incredible Journey; What Comes First; Who Owns The Robots","title":"This Incredible Journey; What Comes First; Who Owns The Robots","publish_date":"2014-06-19T00:00:00+00:00","year":2014,"month":6,"season":null,"episode":105,"episode_label":"episode 105","canonical_url":"https://newsletter.danhon.com/archive/episode-one-hundred-and-five-this-incredible/","is_premium":0,"word_count":2882,"context":" … a team with him, and the second time with my brother at <mark>Six to Start</mark>. Both times, some of the most rewarding experiences I've had have been … ","reading_minutes":14},{"id":"677122ab-7ff6-4a24-a7e6-7b57b44010b3","slug":"episode-ninety-five-health-smart-cars-odds","subject":"Episode Ninety Five: Health; Smart Cars; Odds","title":"Health; Smart Cars; Odds","publish_date":"2014-06-05T00:00:00+00:00","year":2014,"month":6,"season":null,"episode":95,"episode_label":"episode 95","canonical_url":"https://newsletter.danhon.com/archive/episode-ninety-five-health-smart-cars-odds/","is_premium":0,"word_count":1507,"context":" … We used to use Salesforce (and also used Highrise) a little bit at <mark>Six to Start</mark>, the company I co-founded with my brother Adrian to track all … ","reading_minutes":8},{"id":"708f7154-3505-4a6e-881d-efb6c20b889c","slug":"episode-eighty-three-this-is-my-next-and-how-it","subject":"Episode Eighty Three: This Is My Next; And How It Felt","title":"This Is My Next; And How It Felt","publish_date":"2014-05-20T00:00:00+00:00","year":2014,"month":5,"season":null,"episode":83,"episode_label":"episode 83","canonical_url":"https://newsletter.danhon.com/archive/episode-eighty-three-this-is-my-next-and-how-it/","is_premium":0,"word_count":1021,"context":" … I dealt with them and managed them at the first startup I joined, Mind Candy, at the company I co-founded, <mark>Six to Start</mark> and at W+K … ","reading_minutes":5},{"id":"ae1d56c9-16d8-4b47-be0c-c4868f774fd3","slug":"episode-fifty-one-internet-of-poor-people-re","subject":"Episode Fifty One: Internet of Poor People; Re-introductions; Odds","title":"Internet of Poor People; Re-introductions; Odds","publish_date":"2014-04-03T00:00:00+00:00","year":2014,"month":4,"season":null,"episode":51,"episode_label":"episode 51","canonical_url":"https://newsletter.danhon.com/archive/episode-fifty-one-internet-of-poor-people-re/","is_premium":0,"word_count":1521,"context":" … My friend Minkette is a game designer at Wieden+Kennedy (we used to work together at <mark>Six to Start</mark>) and is keeping a game diary:\nhttp://minkette.wordpress … ","reading_minutes":8},{"id":"e7aeb2a7-f1e4-4094-8ab1-25c07993c26a","slug":"episode-thirty-three-bbc-heaven-shorts","subject":"Episode Thirty Three: BBC Heaven; Shorts","title":"BBC Heaven; Shorts","publish_date":"2014-03-10T00:00:00+00:00","year":2014,"month":3,"season":null,"episode":33,"episode_label":"episode 33","canonical_url":"https://newsletter.danhon.com/archive/episode-thirty-three-bbc-heaven-shorts/","is_premium":0,"word_count":1637,"context":" … The company I founded with my brother, <mark>Six to Start</mark>, got its, ahem, start doing work for the BBC and Channel 4, two public (read: state-owned, non … ","reading_minutes":8},{"id":"e7c7648f-f544-4fac-b6d8-d987d83cac6f","slug":"episode-nine-everything-in-silos-forever-and-ever","subject":"Episode Nine: Everything In Silos, Forever and Ever, Amen","title":"Everything In Silos, Forever and Ever, Amen","publish_date":"2014-02-04T00:00:00+00:00","year":2014,"month":2,"season":null,"episode":9,"episode_label":"episode 9","canonical_url":"https://newsletter.danhon.com/archive/episode-nine-everything-in-silos-forever-and-ever/","is_premium":0,"word_count":1609,"context":" … Which is to say that my time spent at Mind Candy and <mark>Six to Start</mark> building both stuff and teams there taught me a lot (whether explicitly or … ","reading_minutes":8},{"id":"749fef55-b14d-414e-8dcb-0601ef66b438","slug":"episode-eight-we-build-worlds","subject":"Episode Eight: We Build Worlds","title":"We Build Worlds","publish_date":"2014-02-03T00:00:00+00:00","year":2014,"month":2,"season":null,"episode":8,"episode_label":"episode 8","canonical_url":"https://newsletter.danhon.com/archive/episode-eight-we-build-worlds/","is_premium":0,"word_count":611,"context":" … Experience at <mark>Six to Start</mark>, especially with the broadcasters we worked with, felt like they rapidly tended toward some sort of zero-sum investment in \"the internet\" in … ","reading_minutes":3}]}