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- Advertising Age organization 5 episodes
- Advertising Association organization 1 episode
- native advertising concept 2 episodes
- The Thing About Brand Advertising … 1.0 Brand Advertising If you've been following the last two episodes, you'll have been watching my flashback to my not-so-long-ago advertising days …
- Our Crap Connected Future; Oh My God More Advertising; Echo … It means push-brand-advertising rather than pull-brand-advertising. TV is still pretty good at reliably delivering large audiences in one go - not as big as the …
- Clarity; The Customer … you're an ad agency that says you don't like advertising, but when you push, you mean: you don't like *bad* advertising. Advertising itself solves a …
- On Advertising; On Schmidt; Shorts 1.0 On Advertising I have a shtick, a story, about how it is that I came to be involved in advertising. Usually it involves saying something like …
- On Advertising. Again. … 1.0 On Advertising. Again. Three things to kick this strand off. One: the amount of money spent in the UK on advertising in the first quarter of …
- Just No; Don't Do That, Either; Seeing Like The Internet … trigger warning - digital advertising. And so, via a promoted tweet from The One Club[1], an august institution of advertising excellence, I excitedly click over to Entrepreneur.com …
- Attention, Star Trek and Cars … Nowhere is this more apparent in the land of advertising that is comfortable with buying television advertising to achieve its goal, where I learned about things like TRPs …
- Dan Hon is Away, Still … So then there comes this talk of expanding what it is an advertising agency does - they don't just, well, advertise, but they *solve business problems*. Most of …
- The Starship Enterprise; How Do You Solve A Problem Like Digital? … So then there comes this talk of expanding what it is an advertising agency does - they don't just, well, advertise, but they *solve business problems*. Most of …
- Everything … Now it's advertising. Has been for a while. Look at where the infomercial people are going" and he's not wrong. You take that and you throw …
- Oh, I Don't Know, Just Everything; A Bit About Brand Advertising Again … News | OPB 2.0 A Bit About Brand Advertising Again Two things. One: this Land Rover thing[0] and two, this F21 (sorry, Forever21) Thread thing[1], both …
- This Incredible Journey; What Comes First; Who Owns The Robots … The challenge for an advertising agency like Wieden is: it used to be clear what advertising was. It still is, in a way, clear what advertising is. But …
- Celestial Emporium; Algorithmic Copyright; Up And To The Right; More Empathy; Terms … I've talked about this before, but part of the problem is that at high enough level, advertising agencies make advertising (and advertising-the-thing-that-is-made …
- Yet More Smarts; The Continued Tyranny; A Different Kind Of Overload … One of the things that I've noticed in the last three years of my experimenting with advertising was the value of the relationship, and how the inexorable …
- A Real Hunger; Will The Real Blue Ant; A Category Error … hey, brands are going to advertise. Would you like regular advertising, or would you like advertising that's purposeful and important, I'm pretty sure most people would …
- a16z Strikes Again; Xbawks; Inside Baseball; The Continuity Field … who's the person at Apple who has the taste reins for their advertising? [1] http://kensegall.com/2014/04/apples-little-advertising-crisis/ 4.0 The Continuity …
- Living In An Immaterial World; Snow Crashing 4; Odds … In a fully simulated environment advertising can appear, well, anywhere. But: and this is an important point - I'm not necessarily sure that advertising is something you're …
- Netflix Should … Ideas like this came up every so often in my advertising life at Wieden+Kennedy Portland. They fit the brief of a "digital" thing that does something, meets …
- This Is My Next; And How It Felt … And against all of this was the changing landscape of advertising being disrupted like every other traditional pre-internet industry and agencies as well as their clients needing …
- Net-Native Storytelling, Selling The Future, Always On … Nest, with Google behind it, will surely embark on an advertising campaign for Smart Home Appliances. Ads featuring a pseudo-intelligent, voiced personal assistant are now an actual …
- It's Too Hot; Monitor This … We know about the pressure for advertising creatives to come up with something new. About how sexy it is to "make something". About how advertising is actually about …
- Random Walk; Black Design … The Thing About Brand Advertising - if you work in advertising and digital, apparently this is a good read - Episode One Hundred and Eighty Two: The Starship Enterprise; How …
- Mundane Blue Ant; Press Square To Hack … the branding and advertising side. Thinking about: the physiognomy of a startup and dark value that ostensibly makes us richer. 1.0 Mundane Blue Ant Or, what's …
- Filtered for wide spread, low accuracy … For free services subsidized by advertising (such advertising based on being able to "effectively" advertise due to a wealth of user data), because there's no longer a …
- Bridj Laziness; Deciding In Public; Terrible Tools … It might seem incredibly obvious, but let's say that there's two types of non-advertising people who end up at agencies: the type that want to …